Nike, Fitbit, Or Jawbone: Who Is Best Positioned To Win In Fitness Wearables?
Three companies that currently dominate this attention are Nike Nike , FitBit, and Jawbone, three very different companies. I have published an 18 page paper here , but will try to encapsulate our thinking below. The question is, who is currently best positioned to win in the fitness wearables market, Nike, FitBit or Jawbone? The…